sticky cans to avoid plastic?
In an effort to move away from plastic six-pack rings, Corona is currently designing cans that can be screwed one into another vertically to form a long, pole-like multi-pack. Customers could screw up to 10 cans into another, which makes a pole about four-feet (1.20 m) tall. While that does not sound really comfortable, still if you screw up to 6 cans together it could be a viable solution that may help to avoid unnecessary plastic vaste. Here is a little preview of how that could like: https://vimeo.com/336137535
The Brewers Association (BA) - the trade association representing small and independent American craft brewers - yesterday released annual growth figures for the U.S. craft brewing industry.
In 2018, small and independent brewers collectively produced 25.9 million barrels and realized 4 percent total growth, increasing craft’s overall beer market share by volume to 13.2 percent. Retail dollar value was estimated at $27.6 billion, representing 24.1 percent market share and 7 percent growth over 2017. Growth for small and independent brewers occurred in an overall down beer market, which dropped 1 percent by volume in 2018. The 50 fastest growing breweries delivered 10 percent of craft brewer growth. Craft brewers provided more than 150,000 jobs, an increase of 11 percent over 2017. “Craft maintained a fairly stable growth rate in 2018 and continued to gain share in the beer market,” said Bart Watson, chief economist, Brewers Association. “Small and independent brewers continue to serve as job creators, strong economic contributors, and community beacons.” There were 7,346 craft breweries operating in 2018, including 4,521 microbreweries, 2,594 brewpubs, and 231 regional craft breweries. Throughout the year, there were 1,049 new brewery openings and 219 closings—a closing rate of 3 percent. “The beer landscape is facing new realities with category competition, societal shifts, and other variables in play. There are still pockets of opportunity both in terms of geography and business model, but brewers need to be vigilant about quality, differentiation, and customer service,” added Watson. Source/photo: Brewers Association
On Tuesday, March 26, the Court issued its order regarding Stone’s preliminary injunction motion against one of the world’s largest beer conglomerates, MillerCoors. It confirmed “Stone’s mark to be commercially strong and recognizable,” deserving of “strong protection.”
Miller Coors is infringing on the brewery’s trademark rights. What does this positive ruling mean for Stone and craft beer? It means that MillerCoors’ Keystone cans are likely to confuse consumers, infringe on Stone’s trademark, and will likely be forced to undergo a rebrand after the case goes to trial. In short, Stone is that much closer to protecting its good name, reputation and brand integrity. Here’s some legal jargon to spice it up: “the Court agrees [with Stone], especially considering the marks incontestability, STONE® is entitled to the strong protection afforded to suggestive marks. Since Stone and Miller both produce a beer which is distributed nationally, a consumer is likely to encounter both within close proximity of the other, making it is reasonable to consider Miller a direct competitor of Stone … Taking all the factors into account, the Court finds that Stone’s trademark infringement claim against Miller is moderately strong.” While the Court did not order a preliminary injunction, it found that the issue was one for trial, where Stone looks forward to presenting evidence of the significant impact that MillerCoors’ campaign has had on the craft brewery – and the massive sales which Keystone has accumulated since reviving itself using Stone’s trademark. “This is a very big deal,” stated Greg Koch, Stone Brewing executive chairman & co-founder. “The Court’s order confirms what we knew: that MillerCoors should be ashamed of what they have been doing. All along this has been a clear-cut infringement case, and now we can focus our resources on proving the significant damages done to the good name of Stone Brewing.” He concluded: “To any believer in independent, craft beer, today is a good day. All we ask is that you keep #TrueStonevsKeystone on your mind, and true Stone in your fridge.” Stone filed suit against MillerCoors in February 2018 after MillerCoors tried to rebrand its Colorado Rockies-themed “Keystone” beer as “STONE.” The company had no choice but to combat MillerCoors’ aggressive marketing moves, which abandon Keystone’s own heritage by falsely associating with the one true STONE®. Stone announced the bold move by video last year and continues to wave a flag of independence, vowing never to sell out to Big Beer. Photo: (c) Stone Brewing
What distinguishes a good bar from a great one? CraftBeer.com, the Brewers Association’s website for beer lovers, released its annual list of Great American Beer Bars, celebrating establishments across all 50 states, D.C. and Puerto Rico, that readers voted as outstanding for imbibing independent beer.
“CraftBeer.com’s mission is to tell stories about the people, communities and businesses who are the heartbeat of small and independent craft brewing in the U.S.,” said Jess Baker, editor in chief, CraftBeer.com. “We’re excited to shine a spotlight on the beer bars who prominently feature U.S. craft breweries and create memorable beer experiences. They are part of the awesome independent beer community we celebrate. Cheers to the winners on this year’s list.” Methodology: CraftBeer.com readers were asked to nominate their favorite craft beer bar in their state. Beer bars recognized as Great American Beer Bars were selected by popular votes and asked to provide information on their beer bars to confirm their intent to be listed. Nearly 7,000 votes were cast during December 2018. The annual list has been a CraftBeer.com staple since 2012. Visit CraftBeer.com to find your Great American Beer Bar. Photo: Brewers Association
The Brewers Association (BA) - the not-for-profit trade association dedicated to small and independent American brewers—announced its 2019 board of directors, adding three new representatives to the 19-person board.
Eric Wallace, co-founder and president, Left Hand Brewing Co. (Longmont, Colo.), continues as board chair for a second term. He has served on the board in various capacities since 2011. Newly elected brewpub representative Leah Cheston, co-owner of Right Proper Brewing Co. (Washington, D.C.), joins re-elected packaging brewery representatives Leslie Henderson of Lazy Magnolia Brewing Co. (Kiln, Miss.), and Garrett Marrero of Maui Brewing Co. (Kihei, Hawaii). New board member Jill Marilley was appointed by the American Homebrewers Association (AHA) governing committee to fill the second of two AHA board seats, vacated by term-limited director Chris Frey. New board member Kevin Blodger, co-founder and head brewer at Union Craft Brewing (Baltimore, Md.) and Larry Chase (brewery in planning) were appointed by the BA board of directors as at-large representatives. They replace outgoing board members Jim Koch (Boston Beer Co.) and Tom McCormick (California Craft Brewers Association). “These are exciting and evolving times for craft brewers,” said Wallace. “Our job as board members is to ensure we’re recognizing the opportunities and tackling the challenges facing the industry with a strategic and unified voice. Each of us is honored to serve this community we’re so proud to be a part of and look forward to working on behalf of our members to provide them with the tools they need to succeed.” More information: www.brewersassociation.org Photo: Brewers Association
Flying Dog Brewery is partnering with Green Leaf Medical Cannabis on a plan to release Maryland’s first THC-infused beer in 2019.
The beer, a non-alcoholic India Pale Ale named Hop Chronic, /Polyvinylpolypyrrolidon PVPP.txt will serve as a medical delivery system to provide Maryland medical cannabis patients with therapeutic cannabinoids including CBD, CBG and THC without the patient having to smoke or vape the cannabis. Hop Chronic, brewed by Flying Dog in partnership with Green Leaf Medical, will be Maryland’s first THC-infused beer and is slated to be released this year. Hop Chronic IPA will only be available at licensed dispensaries and only to people who have a medical recommendation for the use of cannabis. Hop Chronic IPA will be available in a variety of THC and CBD potencies. “We see a lot of interest in cannabis from the craft beer community, and we jumped at the opportunity to partner with Green Leaf on a product that captures the passion and energy you see in fans of both craft beer and cannabis,” states Flying Dog CMO Ben Savage. “There are definitely similarities between the natural flavor profiles we extract from hops and the terpenes and cannabinoids found in Cannabis.” As the fastest growing regional medical cannabis provider, Green Leaf was a perfect fit for Flying Dog. Both entities headquarters are located less than a half-mile from each other in Frederick, Maryland, and both Green Leaf and Flying Dog see many future opportunities to partner on products beyond the release of Hop Chronic this summer. “In a way, the cannabis industry is a lot like the craft beer movement was a few decades ago,” Green Leaf CEO Phil Goldberg said. “We have to educate people and change the overall perception of what cannabis is, what it could be, and how it might benefit people. Partnering with Flying Dog seemed like another great way to get more people interested in cannabis.” Goldberg also stressed that using cannabis-infused non-alcoholic beer as a drug delivery system is a great way to allow cannabis patients to reap the medical benefits of cannabis without having to smoke or vape the cannabis flower. Green Leaf anticipates that its beer partnership with Flying Dog will continue the momentum they’ve built over the past four years. The cannabis provider has raised $23 million since its inception in 2014 and expects to raise an additional $20 million, through its recently-released Series E round of fundraising, to help fuel the acquisition of additional dispensary assets and production resources in Maryland, Virginia and Pennsylvania. Flying Dog will also be working with Green Leaf on developing specific beer-inspired proprietary cannabis strains, as well as cannabis strain-inspired beer recipes and other products in 2019. Source/Photo: brewbound: http://bit.ly/brewbound_flyingdog www.flyingdog.com
Sierra Nevada Brewing Co. (Chico, CA) announced to acquire 100 percent of Sufferfest Beer Company of San Francisco. The breweries spoke of shared values, commitment to innovation and common goals as basis of the partnership.
U.S. farmers are criticizing Anheuser-Busch, AB InBev’s U.S. American arm, for one of its commercials for Bud Light aired during yesterday’s Super Bowl. The brewer declares in a 60-second spot called "Special Delivery" that ran in the first quarter of the most-watched TV show of the year that its products were "brewed with no corn syrup."
Dogfish Head announces the partnering with Brouwerij RODENBACH of Belgium for a one-of-a-kind collaboration - the first in 200-year history of Rodenbach!
Despite a decline in volume by 2.0 percent to 200.2 million barrels (238.7m hl), consumer spending on beer in the United States in 2018 increased by +5.0% and totaled US$117.3 billion.
The American heavy metal band Metallica has anounced its own beer, created in collaboration with Arrogant Consortia (an imprint owned by Stone Brewing Company).
To improve the calendar every year, we have created a poll , where we would like to know which beers have been your favorites. You can select 1, 3 or 10 beers. Feel free and help us. We are interested, which beers will win!
Oettinger Brauerei, one of the leading brewing groups in Germany with national beer sales of about 5 million hl and another 3 million hl of exported beers in 2018, has started the first-ever nationwide online sale of draft beer.
The Brewers Association (BA - the not-for-profit trade association dedicated to small and independent American brewers — announced the recipients of its 2019 Research and Service Grants Program, designed to further the development of a healthy and sustainable raw materials supply chain.
A new device makes the brewing process incredibly easy thanks to its single-use capsules, optimized fermentation algorithm and convenient self-cleaning feature.
Many calendar owners are sad, that the calendar is empty now! What's about you? Did you enjoy every day your beer?